ABOUT US
Welcome to The Hive, a shop, interior design studio, and workshop space dedicated to sustainable design and intentional living. We curate objects, ideas, and practices that nurture wellbeing, honour the planet, and bring beauty into everyday life.
Born from a deep love of design, craftsmanship, and conscious living, The Hive is where interiors, lifestyle, and wellbeing meet, championing the very best of British design with care, clarity, and intention.
Founded by creative director Rebecca Jones, The Hive reflects a lifelong passion for meaningful design and natural living. With a background in photography, interiors, and wellbeing, Rebecca brings a multidisciplinary approach rooted in simplicity, purpose, and design.
MEET THE FOUNDER
I’ve never walked in straight lines, more of a creative constellation that’s led me here. A mix of design, lifestyle, and an endless curiosity about what makes us feel alive.
I grew up in a home where alternative therapies were the norm and when you’ve been exposed to different ways of creating health, you start questioning everything. Pushing boundaries, asking the hard questions, and building a life that feels aligned to you, not one dictated by shoulds and have-tos. That curiosity has guided me through every chapter since.
I studied at the University of the Arts London, where I learned to infuse meaning into everything I create. Since then, I’ve worked in leading design studios, built my own brands, including an award-winning jewellery brand, led interiors, directed retail spaces, and raised two brilliant boys. Along the way, I’ve learned to trust the pauses as much as the pivots.
And I’ve seen what happens when we slow down, when we create with purpose, integrity, and heart.
So I built The Hive: a studio, store, and philosophy redefining what conscious living can look like. It’s a space to explore how we live, create, and consume with greater awareness, beauty, and meaning.
Retail has always been in my blood. I grew up in a family of designers and retailers, watching the industry evolve, adapt, and sometimes falter. I’ve seen the best and the worst of the design and retail world: the race to the bottom, the culture of discount, the noise of overproduction and overwhelm.
As an Interior Designer and Conscious Design Strategist, I help people and brands move from autopilot to alignment. Together, we design homes, habits, and brands that support wellbeing, purpose, and joy.
I believe in beauty with depth.
In homes that nurture.
In businesses that mean something.
And in living, creating, and consuming, consciously, by design.
WHY THE HIVE?
The Hive is inspired by nature’s smartest design system, the beehive.
In a hive, every cell works in harmony, balancing beauty, structure, and purpose. The hexagonal honeycomb, shaped by the Fibonacci sequence, shows how simple, intentional patterns create extraordinary order.
We bring that philosophy into our homes and lives: spaces that flow, feel balanced, and are designed with purpose. The Hive is where thoughtful design meets natural rhythm, simple, intentional, alive.